
Founder2Founder with Aaron Spivak
Entrepreneurship isn’t just a career—it’s a relentless, all-consuming way of life.
Welcome to Founder2Founder a raw and unfiltered podcast where host Aaron Spivak pulls back the curtain on what it really takes to build something from the ground up. No sugarcoating, no overnight success stories—just deep, honest conversations with some of the most driven, underrated, and game-changing founders of our time. From brutal setbacks to game-changing mindset shifts, Aaron goes beyond the polished success stories to uncover the unglamorous, deeply personal side of building a business.
As a seasoned entrepreneur himself, Aaron goes beneath the surface and gets into the nitty-gritty of what it truly takes to succeed. He’ll dive into the habits, behaviors, and routines that set elite founders apart, the tactics and strategies that are working today, and the mindset shifts required to push through the hardest moments. Through raw personal stories, late-night struggles, and breakthrough moments, guests open up about what it really means to grow, not just as a founder, but as a person.
Each week, Aaron sits down with visionary entrepreneurs from high-growth startup founders to seasoned CEOs, for real, unfiltered conversations about the highs, lows, and everything in between. Whether you're scaling a company, launching your first venture, or just looking for inspiration, this podcast will give you the insights, motivation, and real-world advice you won’t get just anywhere. If you're ready to strip away the illusion and get real about what it means to build, sacrifice, and thrive, this is the podcast for you. Join us every Wednesday!
Founder2Founder with Aaron Spivak
Rejection, Sexism, and 100 Investor No’s: How She Still Raised $500K and Changed an Industry
In this episode of Founder2Founder, Aaron Spivak sits down with Rajia Abdelaziz, Founder & CEO of invisaWear—a groundbreaking company creating discreet safety tech inside stylish jewelry. A Forbes 30 Under 30 cover honoree and a standout in the personal safety space, Rajia has built an eight-figure brand, raised over $3 million, and secured major partnerships with ADT and TELUS.
Rajia shares how she turned down a job at Google to pursue a college project that would go on to save lives. She opens up about facing rejection, fundraising setbacks, and personal sacrifice, all while building a mission-driven brand from the ground up. From a 3D-printed prototype built by her 14-year-old brother to a product that’s now sold nationwide, this episode is a powerful look at purpose, perseverance, and building with impact. Subscribe, share with a fellow founder, and leave a review if this episode resonated with you!
Chapters:
02:11 – Rajia’s first taste of entrepreneurship at 8 years old.
04:26 – Childhood hustle and early business ideas.
06:18 – Dreaming of an ice cream empire at 16.
07:57 – Growing up in a one-bedroom apartment and chasing the American Dream.
09:58 – The pressure to be perfect and the cost of high expectations.
11:32 – Choosing engineering and learning to build apps.
13:25 – The incident that sparked the idea for invisaWear.
16:02 – Launching invisaWear as a college project.
19:29 – Turning down Google and betting on a mission.
22:12 – Convincing her family to support her startup journey.
25:05 – Building with her co-founder Ray.
27:14 – A woman at demo day validates the mission.
28:56 – Handwritten thank-you notes from survivors.
30:42 – Sacrificing her 20s to build a mission-driven brand.
34:08 – Facing sexism and ageism in early fundraising.
35:30 – 14-year-old brother’s 3D print closes their first round.
39:45 – National news story puts invisaWear on the map.
43:00 – A health scare forces a mindset reset.
48:10 – 10 years of co-founder chemistry with Ray.
59:41 – What Rajia wants to be remembered for.
1:02:37 – Advice to her 21-year-old self.
1:04:52 – Rajia’s 5-year and 10-year vision.
Guest Links:
Website: https://invisawear.com/
Instagram: @invisaWear
@RajiaXoXo
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